Over the next few weeks, MoviePass will be rolling out support for IMAX and 3D films for an added fee. These showtimes will be shows as a Premium Showtime and users will have to complete a purchase for these showtimes through the MoviePass app. Members are still not allowed to pay a theater out of pocket to upgrade to a premium showtime and risk cancellation in doing so. Stay tuned for the launch of this feature through the app
How will MoviePass support RealD 3D and IMAX movies?
MoviePass members will be able to see RealD 3D and IMAX movies by paying the difference between the premium ticket price and standard ticket price through the MoviePass app. Then, members will be able to check in on the app as they normally would and the balance will be billed to the member's credit card on file.
Why do these movies cost extra?
These types of tickets (RealD 3D and IMAX) are more expensive than standard tickets and we need to charge the difference in pricing in order to maintain a sustainable business model. This has been a highly requested feature that we are excited to offer our members.
Can my friend also check into 3D/IMAX movies through the Bring A Guest feature?
Yes, the RealD 3D and IMAX offerings work in conjunction with MoviePass’ Bring A Guest feature. After members purchase a ticket for their friend through the app, the full retail price of the RealD 3D or IMAX film will be charged to the credit card on file.
Is this update in an effort to keep up with competitors?
No. Many of our members have requested the ability to attend RealD 3D and IMAX screenings. We value feedback from our community and aim to make updates that reflect the features they want to see most.